With the US Women’s soccer team doing well at their World Cup bid (and a fracas involving 
whether or not they want to meet Donald Trump,
 yick), comes now the accusation that because the women's team has 
better TV ratings than the lackluster men's team, they should (at least)
 get paid as much as the men. 
Eric Boehm has a good explainer on Reason
 about why this is as it is. For some things (such as per diem and other
 related travel expenses), there's little justification for gender 
imbalance:
The Wall Street Journal reports
 that the U.S. men's and women's teams have generated about the same 
amount of revenue from games played since 2015, although those totals 
account for only about half of U.S. Soccer's annual income. Yet, as 
Rosen again points out, the women's team continues to get shortchanged 
when it comes to the percentage of the federation's budget spent on 
"advertising and P.R., travel and training budgets, and…per diems for 
food."
Okay, but those aren't the big ticket item of salary (something 
Bill DeBlasio recently demanded be leveled):
Major League Soccer teams drew an average of 21,000 fans last year, 
while NWSL games drew about 6,000. The TV contract MLS has with ESPN and
 other broadcasters generates $90 million a year. While neither league 
discloses revenue figures, it's a safe bet MLS earns considerably more—and, thus, its players do too.
Sensibly, Megan Rapinoe has some advice for how to close that gap:
"Fans can come to games," Rapinoe said. "Obviously, the national team 
games will be a hot ticket, but we have nine teams in the NWSL. You can 
go to your league games, you can support that way. You can buy players' 
jerseys, you can lend support in that way, you can tell your friends 
about it, you can become season ticket-holders."
Given the 
terrible, bitter fans (at least that one!), and 
greater male interest in sports generally, this seems a tall order. 
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